Evaluation - Question 3 - What have you learned from your audience feedback?

To gain feedback from our audiences about what they like in a music promo and what they would expect to see in a rock/alternative/indie promo, we decided to produce a questionnaire that featured questions that asked the audience to comment on how they thought we could make our promo and whether or not they would be interested in it and why. 

The questionnaire and the results we gathered from it are show below:

From the feedback on the questionnaire we can see the range of thoughts and ideas that the audience have, which shows that there are a wide variety of people that watch rock, alternative and indie, allowing us to target many different people with our own promo. 

We were then able to use this feedback to our advantage and include elements and ideas that people had suggested and said that they like in the questionnaire. The reason for doing this is to make sure that we tailor our promo to the expectations of the audience, because if the audience do not enjoy the promo, then it has not be successful and has achieved nothing.

Below is our audience feedback video, in which Callum interviews some of our friends on some of their likes, dislikes and improvements for our promo, magazine advert and digipak.

Other than the above mentioned and explained feedback we gathered based on our promo, advert and digipak, we got some more friends to watch the promo and showed them our advert and digipak. We asked them some questions, and here is how they answered.

1. What did you think of the overall video?

Its very good and cleverly put together, very inspirational.

The video was very effective and it portrayed the story of molly well.

Thourgly enjoyed, very good editing with continuity, fast shots very effective.

2. What did you think of the effects in the video?

Very effective , sets the scene and location well.

They give a good vintage effect.

The shot of the flower in wind was effective.

3.Was there any shots that you particularly enjoyed?

The shot with the buried camera.

The moving shots were effective.

Narrative shots in woods very effective.

The reverse flower.

Bottle throw under bridge.

4.Was the video in sync?

Yes, yes answered all round.

5. Was there any weaknesses/mistakes in the video?

The drummer looked bored/un-professional.

Toby mic swing not needed, doesn't fit in with the rest of the song.

Too good (if thats allowed)

6. How does it relate to other music videos?

Follows performance conventions.

Good effects